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The Effects of Musical Fit on Consumers’ Ability to Freely Recall Related Products     music  consumers  recall       font style='font-size:12px;'> 2010/9/26
Previous studies have claimed that music can prime the selection of certain products and influence consumers’ propensity to spend because it activates related knowledge of the world and subsequently...
Yeoh and North (2009) believe their findings are a clear indication that musical fit can influence product choice among a non-Western sample; pieces of Indian and Malay music primed the selection of...
The Effects of Musical Fit on Choice Between Competing Pairs of Cultural Products     music  consumers  choice  preference       font style='font-size:12px;'> 2010/9/26
Previous studies have claimed that music can prime the selection of certain products and influence consumers’ propensity to spend because it activates related knowledge of the world and subsequently...
In this essay I examine the group Upbeat's encounter with Grieg and his music and this story is used as an exemplar to illuminate themes of broader relevance concerning the role of music in music ther...
Tierney, Bergeson, and Pisoni (2008) conclude that their results “provide additional converging evidence that early musical experience and activity-dependent learning may selectively affect verbal re...
Effects of early music experience on auditory sequence memory     Skilled musicians  memory span  sequence learning       font style='font-size:12px;'> 2010/9/26
The present study investigated a possible link between musical training and immediate memory span by testing experienced musicians and three groups of musically inexperienced subjects (gymnasts, Psy...

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